The Emperor Has No Clothes (Engagement Either)


A deep dive into the hidden costs of growing an audience on social media, this piece uncovers the tricks, time, and trade-offs of playing the platform game. It’s a call to prioritize authenticity, purpose, and real connections over quick wins, reminding us that the journey matters more than the algorithm’s reward. Read on my website Read time: 3 minutes Fine people of the universe!I mentioned last week that I’d been spending a LOT of my time writing over on LinkedIn in an effort to grow my...